The average companies spend is $400/month for marketing. And most of the businesses spend less than $100/month.
Time has come and add a new expense to the marketing budget, resistance is to be expected. You work hardest to justify the cost of a new marketing expenses, but sometimes it is very hard to define the accurate cost.
It is possible to build your own marketing automation system using a mix of other tools, but there are free and open source options out there that can be just as effective as a paid version. A compiled list of some of the best free marketing automation solutions available to make your search (and budget talks) even easier.
Leadsius – Marketing Automation for SMB’s
A truly free Marketing Automation Platform that helps ambitious Marketers make top performing marketing. Leadsius Free includes campaign management, email marketing, lead nurturing, lead scoring, lead analysis & reporting, website visitor tracking, landing page creation and a suite of add-on functionality like CRM integration.
Read more: http://www.leadsius.com/features
We call it – Passionate Performance Marketing and it is the worlds first truly Free Marketing Automation system.
Jumplead – Turn Visitor Into Customer
Jumplead is an inbound and marketing automation service that helps you to turn more visitors into customers.
Jumplead comes complete with easy to use lead management tools, allowing you and your team to make the most of the leads that Jumplead generates.
Jumplead also has an integrated Twitter customer intent search that allows you to keep an eye on people looking for help and recommendations.
Sales Auto Pilot – Put Your Sales On Autopilot
SalesAutoPilot is for all those online marketers whose marketing genius was confined to operate in a small box so far – but that is over now! With SalesAutoPilot’s flexibility you can create almost any sales & marketing system that is based on handling opt-ins and sending out communications. However, with its massive automation AND personalization capabilities you can go beyond any traditional email marketing and/or CRM systems.
The most uncommon feature of our software in the market is that you can try the fully functional version for an unlimited time, up to 400 emails sent. If you sense that your current email marketing / CRM software is a hindrance to your creativity, then give it a try, and start building your fully automated yet highly personalized sales and marketing system!
SimplyCast – Simple Marketing Automation Software
SimplyCast is a leading provider of interactive and multi-channel communication software for organizations worldwide. The company’s 360 Customer Flow Communication Platform is a feature-rich solution combining marketing automation, inbound marketing and interactive communication. With customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries, as well as white label reseller partners across 6 continents, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.
With customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries, as well as white label reseller partners across 6 continents, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.
Mautic – Powerful marketing automation
Mautic can be used. Imagine a new visitor comes to your website. They are an IP address, nothing more, maybe some basic geographic data. They browse pages on your website, eventually landing on a special page with a call-to-action form. This form collects a few bits of information (e.g. name and email address). Now this visitor is now a known visitor. You may have a lead list setup to capture these visitors and add them to a specific campaign. These campaigns will send emails, post to social media, and other actions based on either specific times or user interaction. Think of it like a decision tree. If the user opens the email, do this, otherwise do that. These campaigns can span hours, days, weeks, or even months!
Now are you starting to see what’s happening? This known visitor is gradually becoming a lead. As this lead completes various actions, you give them points. These points help you to weight your leads and see which leads are hot. Once a lead earns a certain amount of points they are automatically moved into your CRM or other system . Now you have a list of leads you can confidently know are ready to be directly contacted.